OpenAI and other artificial intelligence companies are seeking new approaches to develop smarter AI as current methods hit limitations. This shift comes as AI labs face unexpected delays and challenges with large language models. Companies are now focusing on training techniques that use more human-like ways for algorithms to 'think.' This development is part of a broader trend in the AI industry to innovate beyond traditional methods. The push for smarter AI is also accompanied by discussions on ethical implications, regulatory challenges, and potential impacts on various sectors, including healthcare, cybersecurity, and the labor market. Notably, there is a growing call for Elon Musk to be appointed as a special advisor on AI, which could influence future AI policies and standards under a potential second Trump presidency. Nvidia's dominance in the AI market is also being challenged as companies look to innovate. Significant investments in AI are expected in 2025, driven by these new approaches and regulatory changes. A petition is circulating to support Musk's advisory role.