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DeepNewz, mobile.
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OpenAI's first Super Bowl ad, developed with the assistance of Accenture, utilized AI tools like Sora during the brainstorming phase but was ultimately created by human designers. Kate Rouch, OpenAI's Chief Marketing Officer, emphasized the importance of making the ad relevant to the vast audience watching the Super Bowl, many of whom may not be familiar with AI. Accenture clarified that while Sora was employed as a tool for exploration, the final execution of the ad was entirely the work of human creatives. This approach raises questions about the future of AI in advertising, particularly regarding the potential for fully AI-generated commercials. A forum discussing the ad's impact is scheduled for February 12, featuring Rouch and other experts.
Discover how OpenAI's ChatGPT Super Bowl commercial was crafted entirely by humans, sparking a conversation about our relationship with AI. This showcases the potential for collaboration rather than fear. Dive into the details in our latest blog post here: https://t.co/arisFLjtPx
Open to all, join @kate_rouch + @ddroga on Wednesday, February 12, for this special forum on OpenAI's Super Bowl Ad, introducing the intelligence age to mainstream consumers. https://t.co/fLykBcNI29
Decoding OpenAI’s Super Bowl ad and Sam Altman’s grandiose blog post --- Newsletter https://t.co/lLfwtmvXkM More story https://t.co/yFb3Ds4tXm LinkedIn https://t.co/FC5hpfOlxr #AINewsClips #AI #ML #ArtificialIntelligence #MachineLearning --- https://t.co/Ri6P4O8MAH https://t.co/z7nssWgeA6
