Krispy Kreme Launches Harry Potter Doughnuts in Tie-Up With Warner Bros.

Krispy Kreme is rolling out a limited-edition Harry Potter-themed menu created with Warner Bros. Discovery, adding a pop-culture twist to its late-summer line-up. The collection arrives in U.S. and Canadian shops, drive-thrus and online channels on 18 August and is scheduled to run through 14 September. Four doughnuts pay tribute to the Hogwarts houses—Gryffindor, Slytherin, Hufflepuff and Ravenclaw—while a fifth, the Sorting Hat, hides a surprise filling that reveals a house colour. The launch also introduces a Golden Snitch Latte made with caramel-toffee flavours, whipped cream and Biscoff cookie crumble. Marketing around the release includes a “Houses of Hogwarts Day” on 23 August, when customers wearing Harry Potter attire can claim a free Original Glazed doughnut at participating stores. In a further promotion, fans may enter a 1–4 September sweepstakes for a chance to win a trip for four to either Universal Studios Hollywood or Universal Orlando Resort’s Wizarding World of Harry Potter.