Nordstrom Inc. reported a stronger-than-expected holiday season, with a 6.5% increase in visits and net sales rising 4.9% for the nine-week period ending January 4, 2025. CEO Erik Nordstrom attributed the performance to the company's efforts to remain competitive in the promotional environment and the strength of its offerings. Despite the sales boost, Nordstrom raised its sales outlook but maintained its profit forecast, aligning with its historical performance. In contrast, Macy's Inc. projected holiday-quarter sales to be below prior expectations, with a slight decline in sales compared to guidance. Meanwhile, Urban Outfitters Inc. reported a 10% year-over-year increase in net sales for the two months ending December 31, 2024, driven by strong performances from Anthropologie and Free People, and a 55% surge in Nuuly sales. American Eagle Outfitters Inc. also raised its fourth-quarter profit outlook after record December sales, while Abercrombie & Fitch Co. experienced a stock drop despite strong holiday sales.