A new trend has emerged where celebrities are launching their own memecoins, following the earlier wave of celebrity NFTs in 2021. This phenomenon has sparked discussions about the monetization of attention and the potential for content in social media feeds to become tradable assets. Celebrities are primarily using the Solana blockchain for these memecoins, raising questions about the long-term viability and investment potential of such ventures. The craze around celebrity memecoins is gaining momentum, with some viewing it as beneficial for the broader cryptocurrency market. Comparisons have been drawn to platforms like OnlyFans, with concerns that celebrities may launch memecoins they never mention again.