Reddit, facing scrutiny ahead of its planned IPO, reveals that a significant portion of its new users are coming from search engines like Google. Bernstein questions Reddit's profitability despite high gross margins, highlighting negative adjusted EBITDA and free cash flow.
From @Breakingviews: A growing number of new Reddit users came from search engines like Google, the company says. @AnitaRamaswamy explains why it is a risk for the social media platform, as it plans to go public soon https://t.co/TKFmjmFS4J
From @Breakingviews: Reddit says some three-fourths of its new users came from search engines like Google. That’s a risk for a platform planning to go public soon, explains @AnitaRamaswamy https://t.co/2UnEeI5Ygc
Breakingviews - Reddit Google searches 'how to make money' https://t.co/zKChZ9EoC1 https://t.co/zKChZ9EoC1