
Three major ad forecasters predict improved U.S. media spend totals for 2024 due to better business conditions. Tesla spent an estimated $6.4 million on U.S. digital advertising in 2023, with a majority on YouTube. U.S. advertising spending is growing faster than expected, with an over 9% increase in ad sales projected for this year.





U.S. advertising spending is growing faster than analysts thought it would back in December, according to a forecast released by Interpublic Group’s investment arm, Magna. Here are the most significant takeaways from the forecast. https://t.co/eATHZsCLVN
NEWS: Tesla spent an estimated $6.4 million on U.S. digital advertising in 2023, according to estimates from Vivvix. The majority of Tesla’s ad spending has gone to YouTube - WSJ https://t.co/RGrbPApxsz
Media investment firm Magna now expects ad sales by media owners to increase over 9% this year. https://t.co/ZMBX05szez