MediaForEurope, the Italian broadcaster controlled by the Berlusconi family, has raised its takeover bid for Germany’s ProSiebenSat.1 to about $2.4 billion. The new terms include an exchange ratio of 1.3 MFE shares for each ProSieben share and represent a roughly 22% premium to the company’s earlier proposal. The sweetened offer tightens MFE’s grip on a deal it has sought for more than a year as it pursues a pan-European television network able to compete with US-based streaming platforms. ProSiebenSat.1’s board has yet to formally respond, but the German company’s shares rose sharply in early Frankfurt trading on expectations the bid will gain traction.
ProSiebensat.1 shares jump on MFE's improved $2.4bn takeover bid https://t.co/gpqNdNDOpN
MFE-MediaForEurope Makes Sweetened $2.4 Billion ProSiebenSat.1 Takeover Offer https://t.co/b8HD5P1ZIV
MFE incrementará el importe de su OPA sobre la cadena alemana ProSiebenSat.1, con una prima del 22% https://t.co/Kuqj1MFUeK