
Everstone Capital has acquired Indian bootstrapped startup Wingify for approximately $200 million. Founded by Paras Chopra, Wingify is known for its flagship product, Visual Website Optimizer (VWO), which assists businesses in enhancing their online conversion rates. This acquisition marks one of the largest buyouts in the Indian software-as-a-service (SaaS) sector. Wingify, which primarily serves developed markets such as the United States and Europe, has been recognized for its significant impact in the A/B testing space over the past 15 years. Following the acquisition, Chopra is set to gain around ₹1,050 crore from the sale, highlighting the financial success of the bootstrapped venture.
“India consumer tech for the world” has arrived. Massive congrats to @deeppurpled @bhuvan & team @UltrahumanHQ @pratikpoddar!! https://t.co/eIpxDeEXIL
$200M outcome, 100% bootstrapped. It's equivalent of $2B exit if VC backed with 1 founder? https://t.co/EKAYHG7N1f
Founding CEOs tend to own 15% of their VC-backed company at IPO. This can vary greatly. MailChimp founders bootstrapped and owned 100% of their company at exit. Intuit acquired them for $12 billion. Why does this matter? Founder equity over the course of a startup journey is… https://t.co/3PpxHD4HEg



