A deepfake video purporting to show Elon Musk promoting a $20 million cryptocurrency giveaway has gone viral, misleading many viewers. Musk and his associated companies have denied any involvement in such giveaways, emphasizing that the video is a scam. The fraudulent video has raised concerns about the potential for deepfakes to deceive the public, as evidenced by another incident where a company lost $25 million due to a similar scam. Experts warn that the advancement of AI technology makes it increasingly easy to create convincing deepfake content, posing significant risks to consumers and businesses alike.