The crypto industry is facing challenges in transitioning from project development to building sustainable businesses. Many developers lack the knowledge to create revenue-generating and profitable ventures. The focus has traditionally been on catering to developers rather than consumers, which limits the market potential. Experts suggest that the next wave of crypto will focus on creating real products with practical use cases and scaling them for broader consumer adoption. There is a need for products that cater to both crypto-natives and new users, with an emphasis on improving user experience without compromising security and decentralization. Programmable Cryptography is seen as an exciting development that reorients the space towards helping people build more consumer-friendly applications.
The most challenging thing in crypto product building is improving UX without decreasing security and decentralization
Crypto up until now has fundamentally been oriented towards helping you build stadiums. Programmable Cryptography is exciting because it reorients the space towards helping people build bars.
Think we're in this weird phase where teams are trying to cater either to crypto-natives or to net new users. IMO the best products are ones that fluently speak to both. Easy to get started with a deep design space for power users.