Ethereum has experienced a notable price surge, with its weekly increase reaching 50%, outpacing gains in Bitcoin, Solana, and Dogecoin. This rally has sparked renewed retail investor interest, as evidenced by a significant spike in Google searches for the misspelled term "Etherium," suggesting an influx of less-experienced investors entering the market. Analysts from Bernstein have identified three key factors driving this recent price increase, although market observers emphasize the importance of assessing Ethereum's fundamentals beyond the hype. The surge in retail interest and price movement highlights Ethereum's growing prominence in the cryptocurrency space.