Goldman Sachs is expanding its digital asset activities with a focus on crypto trading, lending, and tokenization, according to statements made by Mathew McDermott, the bank's global head of digital assets. The firm plans to launch three tokenization projects in 2025, including the first U.S. fund tokenization, and aims to enable 24/7 on-chain trading of U.S. Treasury bonds and money market funds to meet client demand for on-chain asset exposure. This strategic move comes amid a pro-crypto stance under the current Trump administration. Goldman Sachs, which previously labeled Bitcoin a scam, is now increasing its involvement in Bitcoin and the broader cryptocurrency market. The bank's digital asset expansion is valued at around $3 trillion, reflecting a significant shift in its approach to the crypto sector.