Hollywood is experiencing a franchise frenzy, with more than half of the top studios' 2025 movies being based on existing intellectual properties (IP), according to CNBC. This trend is also reflected in the 2024 box office, where the top 10 movie titles were all sequels, prequels, and remakes, with no new IP cracking into the top 10. Notably, the top 11 grossing films for 2024 are all sequels or spin-offs, indicating a significant reliance on established franchises. This pattern highlights the industry's focus on familiar content rather than introducing new IPs.