Ever been catfished by a fake film trailer on YouTube? They are everywhere! I wanted to find out why movie studios are seemingly shrugging at this brazen exploitation of their IP. I discovered that some are collecting ad revenue on the AI slop. https://t.co/q5gTvpctZI
A handful of Hollywood studios are asking YouTube to ensure that ad revenue made from views on AI fake film trailers of their IP flows in their direction rather than copyright striking them. Sony Pictures has already claimed revenue on fake trailers for ‘Spider-Man’ and ‘Kraven https://t.co/eUS3JWY9pc
Warner Bros, Sony, and Paramount have monetized the fake AI YouTube trailers Instead of copyright striking the videos, they've asked revenue to flow in their direction (via @Deadline) https://t.co/D70zM6MegY
Several Hollywood studios, including Warner Bros., Sony Pictures, and Paramount, are adapting to the rise of AI-generated fake movie trailers on YouTube by requesting that ad revenue from these videos be directed to them instead of pursuing copyright strikes. This trend highlights a shift in how intellectual property is managed in the digital age, with studios recognizing the potential for monetization rather than outright removal of content. Warner Bros. has specifically mentioned its interest in the revenue from fake trailers related to its intellectual property, such as 'Superman'. Sony Pictures has already started claiming revenue from AI-generated trailers for films like 'Spider-Man' and 'Kraven'. This new approach indicates a willingness among studios to embrace AI technology while protecting their financial interests.