Opendoor Technologies Inc. ($OPEN) is experiencing a notable shift driven by key early investors and insiders advocating for strategic changes to unlock the company's growth potential. Eric Jackson of EMJ Capital, a prominent shareholder, has been vocal about the need for leadership changes and operational reforms to elevate the stock price from its current levels to targets of $82, $200, and potentially $500. Jackson emphasized that the company’s future success depends on innovation, including replacing much of the general and administrative functions with artificial intelligence, introducing new financing options such as assumable mortgages, and transforming seller value propositions. He also advocates for ending partnerships with real estate agents to improve competitiveness. Jackson and other founding investors, including Roelof Botha, Eric Wu, Ian Wong, Justin Dross, Megan Meyer, and Cristin Culver, are aligned in their commitment to prevent a low-value acquisition and instead aim for substantial stock appreciation. Jackson has publicly called for the removal of the current CEO, stating that while he believes the company can grow significantly even with mediocre leadership, he does not consider the current CEO adequate. This leadership debate and strategic overhaul are seen as central to Opendoor’s ongoing rally and future trajectory. Additionally, Jackson has appeared on podcasts to discuss these developments and the company’s prospects.