9dcc, the world's first on-chain lifestyle brand, announced it will wind down operations at the end of May 2025. The decision was communicated by @gmoneyNFT, who cited persistent macroeconomic challenges as a key reason for the closure. Over the past few years, 9dcc sought to merge digital and physical worlds through innovative drops, real-life events, and activations, fostering a dedicated community. The brand was recognized for its networked products infrastructure and trustless anonymous vaulting concept for secondary sales. A 90-day redemption period will be provided for the community. Despite the closure, supporters expressed appreciation for 9dcc's contributions to the Web3 space and anticipate future iterations inspired by its innovations.