The Baby Shark intellectual property, owned by a globally recognized company, has partnered with the memecoin $BABYSHARK. As of January 5, 2025, the token has reached a new all-time high (ATH) market capitalization of $200 million and boasts over 12,000 holders. The rapid growth of the token is notable, with 1,000 new holders joining within just 45 minutes. Following this surge, the market capitalization stabilized at approximately $170 million. The partnership is expected to lead to additional announcements in the near future, further fueling interest in the memecoin sector.