Coinbase has taken an innovative step to support quality journalism by minting a Fortune article as an NFT. The article, written by Niamh Rowe, was initially behind a paywall. To make it accessible to everyone, Coinbase collaborated with FortuneCrypto to mint the article on-chain. This initiative demonstrates the potential of on-chain media to reach new audiences and create new monetization methods for journalism. Jesse Pollak expressed his honor in being profiled and highlighted the collaboration's success in making the content accessible. The article could be minted for $2.
Web3 on your own terms 🔒 https://t.co/ktqPHKXLY3
Why onchain versus web2? web2: I used “Safari Reader” to skip the @FortuneCrypto paywall and read the article for free. onchain: I love @jessepollak so I minted the article for $2 and paid @FortuneCrypto in the process, EVEN IF the article can be read for free. Big difference. https://t.co/iyiyhjWT1e
Definitely a first: @coinbase minted my article into an NFT for those without a Fortune subscription. Exciting to see creative ways of monetizing journalism and reaching new audiences 💎 https://t.co/FzhhDEvBpa