The $JOEY community has launched a new meme generator, aiming to engage users with creative content. This tool, described as a minimum viable product, will be updated frequently with new functionality and assets. The community is encouraged to participate in creating memes, with contests and rewards, including $100, planned to incentivize engagement. The $JOEY project, which has reached a market cap of $60,000 within three weeks of its launch, also includes original art inspired by the founder's late dog. A new cartoon has been added to the meme generator. The project is supported by OxCreative.