Blockchain start-up OpenLedger has rolled out a community-engagement campaign that spans both KaitoAI’s “Yaps” board and Cookie’s “Snaps” platform, marking the first time a project has offered simultaneous incentives on the two InfoFi networks, according to social-media posts from participants and platform moderators made between 20–22 June. The company has earmarked US$350,000 in its native OPEN token for distribution over the next three months—an increase from an earlier US$300,000 pledge—along with a US$50,000 tranche of COOKIE tokens during the first month. Contributors earn the rewards by posting ranked content on the respective leaderboards. Layer-2 network Arbitrum is backing a related leaderboard called “yapyo,” promising 400,000 ARB tokens over three months and publicly acknowledging the effort on 22 June. The initiative highlights intensifying competition among InfoFi platforms that blend social posting with token economics. Industry observers say the multi-platform push could give OpenLedger an early advantage and prompt other Web3 projects to pursue similar distribution strategies as they vie for user attention and liquidity.