NBC's coverage of the Paris Olympics has sparked debate over its focus on celebrity culture rather than the athletes themselves. Commentary from various sources highlights concerns that the network's emphasis on celebrity appearances, including figures like Tom Cruise, detracts from the sporting achievements of the athletes. Critics argue that while this approach may appeal to casual viewers, it risks overshadowing the incredible feats of the competitors. As the games progress, discussions continue about whether this strategy effectively engages audiences or merely serves as a distraction from the core athletic performances.