Google has begun integrating advertisements into conversations within AI chatbots through its ad network, Google AdSense. The company has been quietly testing this feature with select third-party AI chatbot startups, including iAsk and Liner. This move marks a shift from chatbots solely providing answers to incorporating advertising content within the chat flow. Google has also updated its transparency policies to clarify who is paying for these ads. The testing phase appears to be ongoing, with the ads currently limited to certain AI search applications.