On July 15, Southampton FC announced a new front-of-shirt partnership with Rollbit, a crypto-first firm launching in the UK on a white-label basis. This partnership marks Rollbit's expansion into the global market and aligns with Southampton's return to the Premier League. The new Southampton kits will feature Rollbit's logo along with logos for Bitcoin (BTC), Ethereum (ETH), and Solana (SOL). This collaboration is expected to bring significant attention to both Rollbit and the broader cryptocurrency market. Go Saints!