UBS Group AG has introduced AI-generated video avatars of its analysts to meet the growing demand for research in video format. This initiative allows the bank to send clients simulated videos of their analysts, freeing up staff to focus on more productive tasks. The AI avatars are created using deepfake technology, incorporating the analysts' faces, voices, and scripts generated by ChatGPT. This move is part of UBS's strategy to adapt to client preferences for receiving financial analysis and advice through TikTok-style short-form video content.