As investors in the PGA, LeBron James and Drake could bring golf the diversity dividend that Tiger Woods' arrival once promised, says @ghoshworld https://t.co/yDoSRjbn1U via @opinion
As investors in the PGA, LeBron James and Drake could bring golf the diversity dividend that Tiger Woods' arrival once promised, says @ghoshworld https://t.co/PnlCrF9Lx7
🚨⛷️🏋🏻♂️ #NEW: The PGA TOUR says Lindsey Vonn and Arnold Schwarzenegger are among the high profile investors, joining Drake and LeBron. https://t.co/UqVMOepk6q
LeBron James and Drake, along with other celebrities like Rich Paul, Chris Pratt, Maverick Carter, Lindsey Vonn, and Arnold Schwarzenegger, have invested in the PGA Tour. This move is part of a recent deal reported to be worth as much as $3 billion. Their involvement, alongside significant backers such as Fenway Sports Group, is expected to help revive the sport, particularly as media rights become increasingly valuable. This investment also positions them against LIV Golf, indicating a strategic move in the sports world.