Jake Gyllenhaal plays a former UFC fighter in the remake of the 1989 hit movie 'Road House,' directed by Doug Liman, featuring Conor McGregor in his acting debut. McGregor, the former UFC champion, not only stars alongside Gyllenhaal but also becomes the highest paid debuting actor, continuing his record-breaking streak from boxing and Mixed Martial Arts. His marketing acumen was showcased by hijacking Sydney Sweeney's Instagram post to promote his Hollywood debut, earning accolades as a 'marketing genius' from various sports and entertainment outlets.