Nike Inc. ($NKE) is experiencing a notable resurgence in interest among investors following a period of significant decline, with its stock price reportedly down nearly 50% over the past four years. Analysts suggest that the company may be on the brink of a major bullish turnaround, as it is currently trading at a historically low price-to-sales ratio of approximately 2, which is a decade low. Additionally, the price-to-earnings ratio is around 30, above the historical average. This renewed focus on Nike comes after a historical analysis highlighted how the brand transformed from near failure in 1985 to a $200 billion empire through innovative marketing strategies. The company's ability to adapt and market effectively has been pivotal in its recovery and growth potential.