Roku Inc. (NASDAQ: ROKU) has seen a notable increase in its stock price, rising by 6% to approximately $90, up from around $55 in May 2023 and May 2024. This upward movement is attributed to a breakout from a cup pattern, indicating strong bullish momentum. Analysts suggest that Roku's stock may experience a further weight increase during the upcoming Russell Rebalance in June, particularly due to its potential inclusion in major indices. The recent performance highlights a significant shift in investor sentiment towards Roku as it approaches this pivotal period.