Shares of SoFi Technologies Inc. ($SOFI) have experienced a notable upward trend since mid-June 2025, reaching new 52-week highs multiple times and surpassing the $20 mark for the first time since 2021. The stock rose from below $10 following the tariff announcement earlier in the year to over $21.50 by mid-July, representing a gain of approximately 320% from around $5 earlier in the year. Market analysts and traders have highlighted the stock's steady consolidation, breakout over the $16 resistance level, and ongoing momentum, with some suggesting it could reach the $22.59 volume point of control (VPOC) and potentially exceed $28 if supported by strong earnings and guidance. The recent performance includes a 50% increase since a golden cross event last month and a winning streak of 16 gains in 17 trading days. The stock's technical setup has been described as a "cup and handle" pattern with strong relative strength and orderly breakout characteristics. Investors noted the CEO's aggressive share purchases under $10 and have employed strategies including accumulating shares and buying long-term leaps. SoFi is considered a top non-biotech position for some portfolios, alongside companies like Alphabet ($GOOGL) and Amazon ($AMZN).