YZi Labs, the family office of Binance co-founders Changpeng Zhao and Yi He, is supporting investment firm 10X Capital in launching "The BNB Treasury Company," an asset manager focused on Binance's native token BNB. The company plans to list on a major U.S. exchange, providing investors with equity-based exposure to BNB. David Namdar, former co-founder of Galaxy Digital, will serve as CEO of the new firm. This initiative is part of a broader interest in BNB treasury management, with approximately 30 teams reportedly exploring similar opportunities. Separately, Circle’s yield-bearing stablecoin USYC, backed by U.S. Treasuries, is set to launch natively on the BNB Chain. This integration aims to enhance capital efficiency for global users by enabling near-instant convertibility between yield-bearing collateral and cash, further expanding the real-world asset ecosystem on BNB Chain.