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DeepNewz, mobile.
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Oracle will stop supporting six advertising products on September 30, 2024, following a $1.7 billion wipeout. This decision is attributed to a 'gross miscalculation' as the adtech industry faces increasing pressure from privacy regulations and competition from larger tech companies. The adtech space has become saturated with numerous point solutions, making it difficult for smaller players to compete. The industry is squeezed out by a 'privacy pincer' and outgunned by bigger tech.
MyPOV: $1.7bn wipeout: @Oracle's adtech exit follows 'gross miscalculation' as industry ‘also rans’ squeezed out by privacy pincer, outgunned by bigger tech https://t.co/aglwNwzumo @Mi3Australia "The adtech space has become a massive glut of point solutions that...” - @lizkmiller…
$1.7bn wipeout: @Oracle's adtech exit follows 'gross miscalculation' as industry ‘also rans’ squeezed out by privacy pincer, outgunned by bigger tech https://t.co/JaFShguS5n @Mi3Australia "The adtech space has become a massive glut of point solutions that...” - @lizkmiller https://t.co/UlUF4hI7My
$1.7bn wipeout: @Oracle's adtech exit follows 'gross miscalculation' as industry squeezed out by privacy pincer, outgunned by bigger tech https://t.co/FTMeVc4ZAi @Mi3Australia "The adtech space has become a massive glut of point solutions that...” - @lizkmiller @constellationr
