Oracle has announced that it is shutting down its advertising business following a significant decline in revenue. During its earnings call for the quarter ending March 31, 2024, Oracle reported that revenue from its ad business had fallen to $300 million in the 2024 fiscal year, a steep drop from the $2 billion reported in 2022. The decision to exit the ad business was discussed by Oracle executives, and plans were shared in leaked audio. The closure marks the end of what was once a billion-dollar operation for the software giant.