At the Amazon MGM Studios 2025 Upfront event in New York City, a lineup of high-profile celebrities including Jason Momoa, Dave Bautista, Lizzo, and Arnold Schwarzenegger took the stage to promote upcoming Amazon projects. Lizzo, born Melissa Jefferson, performed her hit song 'About Damn Time,' while Momoa and Bautista hyped their action movie 'The Wrecking Crew.' The event was opened by DJ Steve Aoki, who played for over half an hour to energize the crowd. Arnold Schwarzenegger, promoting his upcoming Christmas film 'The Man With the Bag,' engaged in a humorous filibuster, which was playfully interrupted by his 'True Lies' co-star Jamie Lee Curtis. Their reunion on stage included reminiscing about their past work together and Schwarzenegger's gesture of sharing top billing with Curtis in the original film. Amazon also announced a Season 3 renewal for 'Fallout,' a new series set in the 'Creed' universe produced by Michael B. Jordan, and showcased their sports coverage including 'Thursday Night Football' and the NBA. The Kelce brothers, Jason and Travis, also attended the event, showcasing their presence in the entertainment industry beyond sports. Jason Kelce, wearing a dark gray suit with pinstripes and a newsboy cap, shared a personal update about his family, noting that his daughter Bennett recently expressed affection towards their newest family member, baby Finnley. Travis Kelce, who is dating Taylor Swift, looked spiffy in a light gray suit and crisp white sneakers. Lizzo, aged 37, highlighted her weight loss, appearing in a red corset that drew attention to her trim waist. She also wore a platinum blonde wig and later changed into a black dress. Lizzo has been open about her journey on TikTok, attributing her success to cutting out sugary foods and large Starbucks drinks, which she estimated accounted for about 1200 calories daily. She revealed in January that she lost 16% of her body fat. Other notable attendees included Jamie Lee Curtis in a long white dress and cropped black leather jacket, John Cena and his wife Shay Shariatzadeh in lavender looks, Elizabeth Banks in a tuxedo-inspired strapless white dress, and Octavia Spencer. Steve Aoki wore a white T-shirt with an anime graphic and a bomber jacket, while actress Ella Purnell commanded attention in a brown and black corset and trousers co-ord. Candace Parker sported a pink blazer and black leather shorts, and Taylor Rooks looked great in a knee-length red dress with a side slit.