Entain and CEE have announced a merger of selected operations as part of a new initiative aimed at enhancing their market presence. Meanwhile, THG is moving forward with plans to demerge its technology platform, Ingenuity, in a bid to simplify its business model and secure a £75 million funding boost. This demerger is seen as a necessary step for THG to potentially gain approval from landlords for property lease assignments. Recent discussions suggest that the valuation of the Ingenuity platform has significantly decreased, with estimates now at £100 million, which is 90% lower than previously hinted values. This restructuring is part of THG's broader strategy to align itself with the FTSE UK Index.