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Virtual product placement startup Rembrand has successfully raised $23 million in a Series A funding round, led by Superset Studio. The company, which specializes in AI tools for adding product placements in social media videos, plans to expand its offerings to connected TV (CTV) content. In addition to this expansion, Rembrand will also introduce a free tier for its services. This funding is expected to enhance the startup's generative AI capabilities and facilitate new business models in the virtual product placement space.
Influencer marketing company Later acquires Mavely, which pays commissions to social-media creators for the sales they generate, for $250M in cash and stock (@dollydeighton / Wall Street Journal) https://t.co/0cj0dlA435 https://t.co/W6OQjPOnhU
Later acquires social influencer app Mavely for $250M https://t.co/XgteMm0Ggb
News: @SummitPartners backed @latermedia has acquired Mavely from @nuskin CEO @scottmsutton says the company is aggressively pursuing more M&A in influencer marketing More details on @AxiosPro: https://t.co/9EzkiQG2pi