Midjourney has announced advancements in modifying Large Language Models (LLMs) post-training to enhance their creative writing capabilities. The new research indicates that these modifications can improve creativity without compromising the quality of the output. This development is part of a broader exploration into how emerging technologies, particularly in digital transformation, are influencing the business landscape. The findings are expected to provide insights into the challenges faced by standard LLMs and how they can be overcome to foster more innovative applications in creative writing.