Jaguar Land Rover names Tata Motors CFO as top boss https://t.co/taM6qCOtnC https://t.co/taM6qCOtnC
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Jaguar Land Rover said on 4 Aug. that Chief Executive Officer Adrian Mardell will retire later this year after 35 years with the company, three of them in the top job. Parent company Tata Motors named its group chief financial officer, P.B. Balaji, as Mardell’s successor, with the hand-over scheduled for November. Mardell took the helm in November 2022 and presided over a sweeping overhaul of the Jaguar marque while steering the business out of pandemic-era losses. During his tenure JLR posted its strongest profit in a decade and eliminated about £5 billion ($6.6 billion) of debt, but it also confronted a 25% U.S. import levy and criticism of Jaguar’s ‘Copy Nothing’ advertising campaign that dropped the iconic leaping-cat logo. Balaji, Tata Motors’ CFO since 2017, will be the first senior executive from the Indian parent to run the British luxury-car maker. His priorities include navigating higher U.S. tariffs, accelerating the shift to electric models and stabilising Jaguar sales following the contentious rebrand.