Aug 11, 07:48 AM

Blue Peter Architect Biddy Baxter Dies Aged 92

Biddy Baxter, the pioneering editor who turned Blue Peter into a cornerstone of British children’s television, has died at the age of 92, according to a statement released on 11 August. During more than two decades in charge—from 1965 until 1988—Baxter reshaped the twice-weekly programme by introducing the now-iconic Blue Peter badge, on-screen pets such as Petra the dog and a card-index system that ensured personalised replies to viewers. Her insistence on involving children directly in the show’s content and charity appeals helped Blue Peter become the world’s longest-running children’s TV magazine. Born Joan Maureen Baxter in Leicester in 1933, she joined the BBC in 1955 as a trainee studio manager after graduating from Durham University. Fiercely protective of the Blue Peter brand, Baxter was known for exacting standards that colleagues described as both formidable and transformative. She continued advising successive BBC directors-general after leaving the programme and received a special Bafta award in 2013.

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Written with ChatGPT .

Blue Peter Architect Biddy Baxter Dies Aged 92

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