Alphabet Inc., the parent company of Google, reported a 12% increase in revenue for the fourth quarter of 2024, reaching $96.5 billion. The growth was driven by a 10% rise in Google Services revenue, including Google Ads and YouTube, which totaled $84.1 billion, and a 30% surge in Google Cloud revenue to $12 billion. Operating margins improved by 5 percentage points to 32%, and net income rose by 28%, resulting in a 31% increase in earnings per share to $2.15. Despite these positive results, Alphabet's stock opened lower on February 5, 2025, as investors reacted to concerns over slower advertising revenue growth and heightened competition in the tech sector. Analysts have downgraded the stock, with DZ Bank assigning a 'Hold' rating and setting a price target of $198. Technical analysis indicates that Alphabet's stock is holding key support levels, including $187.50, the 50-DMA, and the lower Bollinger Band, and remains within its trading range since December 2024.