A growing number of cryptocurrency and blockchain companies are participating in a social media trend of transforming their logos into 'fur logos'. Companies such as Coingecko, Kraken, OKX, Polygon, OpenSea, Arbitrum, Ledger, Dune, and Shibtoken have shared versions of their logos reimagined with fur, engaging with the community in a playful manner. The trend has sparked widespread participation across the industry, with firms embracing the concept to showcase a lighter side of crypto culture. Some companies have even explored alternative materials; Binance, for instance, suggested reimagining its logo in leather instead of fur. This movement highlights the industry's engagement with social media trends and its willingness to connect with audiences through creative and lighthearted expressions. The collective initiative reflects a community-driven approach among cryptocurrency platforms and projects.