Peter Farrelly is set to direct 'I Play Rocky,' a film detailing the behind-the-scenes story of Sylvester Stallone's iconic role in 'Rocky.' The project, which highlights Stallone's personal bet on himself to secure the role and his journey from homelessness to becoming a Hollywood star, will be produced by former Warner Bros Motion Picture boss Toby Emmerich. The film is currently being sold at Cannes by CAA Media Finance and FilmNation, with casting now underway.