Google's parent company, Alphabet, is actively contesting a $17 billion lawsuit in the UK, which accuses it of monopolistic practices in the online advertising market. Alphabet has urged a London tribunal to dismiss the case, arguing against the claims of abuse of dominance. Concurrently, in the United States, Alphabet has requested a US appeals court to compel a South Carolina state agency to release internal records, which Google believes will help defend against similar allegations of market dominance in digital advertising.
#Google fights $17 billion #UK #lawsuit over #adtech practices https://t.co/dOza4iLDYP
Google urges UK tribunal to dismiss mass lawsuit over alleged online ad dominance https://t.co/l7tVsvMSuU via @computing_news
Alphabet’s Google urged a US appeals court to force a South Carolina state agency to turn over internal records that it hopes to use to fend off claims that it unlawfully dominates the market for digital advertising https://t.co/dKraVloUGn @MikeScarcella https://t.co/wO7JmwMUAo