Meta Platforms Inc. (META) saw a significant rise in its stock price, jumping 7.1% to reach 539.91, largely driven by market activity on Friday. This surge pushed the stock above key buy points at 514.01 and 522.08, and it reached new all-time highs (ATHs) at 540.87. The company is set to release its earnings on July 31. Despite some profit-taking, analysts remain bullish, with Wedbush raising its target price for META to $570 from $480, and Wells Fargo increasing its target to $625 from $593, citing robust performance in digital advertising for Q2. META's recent performance has made it a top watch for potential continuation in the coming week, with the next level being at 552.73.