The Federal Trade Commission (FTC) has initiated legal action against an AI-enabled customer review platform that allegedly collected ratings and reviews before consumers received products or services, raising concerns over the authenticity of online feedback. Simultaneously, the Department of Justice (DOJ) is targeting AI pricing algorithms in the RealPage case, signaling a potential shift in antitrust enforcement related to artificial intelligence technologies. Privacy experts have issued "Privacy Tip #420," advising consumers to be vigilant about whether reviews are real or generated by AI. These developments highlight increasing regulatory scrutiny over AI's role in consumer deception and market practices.