The memecoin market is experiencing a significant surge, often referred to as a 'supercycle'. This trend is characterized by the rapid rise of decentralized coins that appeal to retail investors and are distributed in innovative and engaging ways. The app Moonshot has broken its single-day on-ramping record, driven by its seamless user experience that allows users to buy memecoins via Apple Pay. Moonshot's popularity is evident as it climbs the ranks in the App Store, with some comparing its rise to that of Robinhood. This surge is seen as part of a broader trend where internet culture and financial speculation intersect, making memecoins an attractive option for many retail investors. The supercycle includes notable mentions of SOL Supercycle and Moo Deng, with Moonpay facilitating transactions. This is the fourth cycle since Pepe 2023.