Binance's recent announcement of launching a perfume named 'Crypto' for International Women's Day in an attempt to attract more women to the cryptocurrency sector has sparked widespread criticism and mockery across social media. Critics have slammed the campaign as sexist, misogynistic, and tone-deaf, highlighting it as an example of misguided attempts to address gender disparities in the crypto industry. The backlash underscores the broader issue of diversity and inclusion within the sector, with many pointing out that such initiatives fail to address the real barriers to women's participation. Instead of meaningful engagement or addressing systemic issues, the perfume stunt is seen as reducing women's interests to stereotypes and has been widely denounced as patronizing. The controversy has ignited a conversation about the need for more thoughtful and inclusive strategies to ensure diversity in the crypto space.