Doji, a fashion-focused AI startup, has raised $14 million in a seed funding round led by Chris Van Zetta before the company's official launch. The company offers an app available on the App Store that enables users to instantly try on any clothing they can link to, creating photo-realistic virtual fashion avatars. Cofounders Dorian Dargan and Jim Winkens developed the app to leverage the growing popularity of AI-generated avatars and enhance user engagement through personalized virtual likenesses. The innovation aligns with broader trends in 3D character creation and virtual try-on technology, with related tools such as Blender add-ons simplifying clothing experimentation and Chrome extensions allowing outfit previews prior to purchase.