
Apple Chief Executive Officer Tim Cook used a rare companywide meeting on 1 August to rally employees around the company’s artificial-intelligence ambitions, calling the technology “ours to grab” and comparing its potential to the breakthroughs that followed the iPod, iPhone, iPad and Mac. Cook said Apple’s in-house semiconductor designs will be central to the strategy and described the coming AI wave as “as big or bigger” than the internet, smartphones, cloud computing and mobile apps. The closed-door session was held the morning after the company released its quarterly earnings.
Sources
- Evan
Apple $AAPL CEO Tim Cook held a rare all-hands meeting following earnings results telling employees that the: AI revolution is “as big or bigger” as the internet, smartphones, cloud computing and apps. “Apple must do this. Apple will do this. This is sort of ours to grab,” Cook https://t.co/NBogv0fGVI
- Bloomberg
Apple CEO Tim Cook, holding a rare all-hands meeting following earnings results, rallied employees around the company’s artificial intelligence prospects and an “amazing” pipeline of products. https://t.co/8GrNjIDWmU
- Mark Gurman
NEW: Tim Cook held a rare companywide meeting this morning following earnings, rallying employees around the idea that AI is “ours to grab” and that its efforts will mirror its successes with the iPod, iPhone, iPad and Mac. https://t.co/123kIkaxXL