Apr 8, 07:15 PM

Chase Bank Launches Ad Unit to Target Customers with Ads Based on Purchase History

Chase Bank has introduced a new advertising unit aimed at leveraging customer transaction data to target them with advertisements. This move places Chase among other retailers like Walmart, who are utilizing their first-party data to offer ad opportunities. The announcement has sparked discussions around privacy and the use of purchase history for targeted advertising.

#Chase Bank #Chase #Walmart

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